UK companies have paid much attention to Vietnam’s rice due to a higher demand in their country and incentives in the UK-Vietnam Free Trade Agreement (UKVFTA). Vietnam’s rice value on the rise According to statistics from the Vietnam Trade Office in the UK, the European country’s rice imports from Vietnam rose in 2020 and 2021. Vietnam’s rice exports to the UK fell 20 percent in volume but inched up four percent year on year in value to some $2.8 million due to a rice price hike. Vietnam’s rice value on the riseAccording to statistics from the Vietnam Trade Office in the UK, the European country’s rice imports from Vietnam rose in 2020 and 2021. Vietnam’s rice exports to the UK fell 20 percent in volume but inched up four percent year on year in value to some $2.8 million due to a rice price hike.