JOB DESCRIPTION
Get understanding of how all digital channels work together to deliver a holistic media plan, including paid search and social
Conduct research on market trends, audiences and end-to-end consumer journeys to drive engagement and conversions.
Familiar with inbound marketing tools, such as: email marketing, CMS, CRM,...
Coordinate with both internal and external teams to organize and ensure high levels of campaign performance, lead and enrollment are delivered
Monitor and optimize campaign performance daily, ensuring achievement of target KPIs
Analyze data and create performance reports (bi-weekly, monthly, yearly), ensuring insights are highlighted
JOB REQUIREMENTS
Minimum Bachelor Degree.
Good command of both Vietnamese and English.
At least 2 years' working experience in a similar field.
Demonstrated experience managing Facebook ads, Chatbot, Messenger ads, other types of popular social media marketing.
Solid understanding of budget and performance optimization.
Knowledgeable of digital analytics, web and social media metrics.